Market analysis
We assess demand, competitors, price corridors, and category constraints.
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Service
Turkish retail chains
We prepare the offer, assortment, and negotiation process for chain retail.
Business objective
For manufacturers ready to discuss assortment, economics, and the supply model substantively with Turkish retail.
What is included
✓Commercial proposal
✓Assortment adaptation
✓Negotiations
✓Market-entry support
How the work is structured
- 01
Offer readiness
We review the product, packaging, economics, and buyer case.
- 02
Channel selection
We identify the suitable format: retail chain, distributor, HoReCa, or pilot location.
- 03
Negotiation process
We coordinate materials, samples, feedback, and next actions.
What we will need from you
→Brand presentation
→Pilot assortment
→Prices and terms
→Documents and logistics
Scope of responsibilityPreparation and negotiations do not guarantee a listing: the decision remains with the buyer and depends on the project's terms.
Questions
Before launch: Turkish retail chains
01Do you guarantee entry into a retail chain?+
No. We improve the offer's readiness and support the process, but we do not replace the buyer's decision.
02Can we start with one SKU?+
Yes, if it is clear to the market and supports the commercial model of the selected channel.
03Are samples required?+
In many categories, yes; the requirements and handover route are agreed separately.
Diagnostics
Describe the product and current objective
The project scope is defined after an initial assessment of the input data.