International manufacturers
planning to start exporting to Türkiye.
Türkiye market entry · import · sales
We take manufacturers and brands into Türkiye — from analysis to sales.
Market analysis · registration and certification · import · logistics · retail negotiations · Trendyol · marketing · sales development.
2018operating in Türkiye
100+SKUs imported
84–85companies in the project
≈450products in the ecosystem
İZMIR · TÜRKİYEStrategy → Operations → Sales
DIVA Export in numbers
All case studies ↗Client results in Türkiye
Facts from completed projects and public DIVA Export / Good Food Russia materials. Listing and scale-up always depend on the sales channel's decision.
Vesna LLC / Mr. BroProduct registration, recurring sales in Shell and Migros, and placement on Trendyol.↗Afanasy Private Brewery LLCEight SKUs were presented in METRO and CarrefourSA retail chains.↗TATSPIRTPROM JSCThree SKUs were presented in 800 CarrefourSA stores.↗Baltika Brewing Company LLCThree SKUs were presented in 500 CarrefourSA stores.↗SORDIS LLCThree SKUs were presented in 800 CarrefourSA stores.↗Salyut Alco LLCFive SKUs were presented in 800 CarrefourSA stores.↗
Choose your route
Two audiences, two commercial routes
Who we help
Know in five seconds whether this is for you
Brands
that need an importer, registration, distribution, and sales.
Companies already operating in Türkiye
that need to grow sales and enter new channels.
Raw-material and agricultural producers
looking for Turkish B2B buyers.
Initial assessment
Can your product sell in Türkiye?
Send a catalogue or product presentation. We will review the initial data and propose the next step without promising a listing before product validation.
- 01market and demand
- 02competitors
- 03price level
- 04import requirements
- 05potential sales channels
Real work
DIVA Export in practice
Negotiations, B2B meetings, and products in channels
Interactive project model
What changes at each stage of the work
Choose a scenario: the module will show the work logic, control points, and measurement system without unverified percentages.
Where the product can compete
We compare the product, demand, competitive landscape, price levels, and constraints. The visualization shows the structure of the analysis, not an invented sales forecast.
View market analysis ↗Client journeyMarket analysis
VerificationProduct and category?
We define the product's characteristics and the requirements of the selected category.
How it is determined: Comparison of the client's source materials with the market structure.ScopePrice levels?
We determine which price levels and offer models should be compared.
How it is determined: Comparison of offers and terms across an agreed sample.DecisionMarket-entry route?
We define an evidence-based next step: refinement, testing, or launch.
How it is determined: Expert interpretation of the data collected by DIVA Export.Source DIVA Export analysis framework · demonstration logic without fabricated results
Project video
Good Food Russia at the Altın İnci Awards
Turgut Edis presents the joint Good Food Russia and DIVA Export project and its recognition at the Altın İnci Awards.
Watch on YouTubeIntegrated ecosystem
Six workstreams within one international project
DIVA Export connects strategy, operational preparation, and sales. The client does not have to assemble disconnected contractors into a working route manually.
View all services ↗01
New service areaMarket analysis
We assess the category, demand, competitive landscape, and pricing logic.
↗02Market Entry
We build an evidence-based roadmap for entering the Turkish market.
↗03Documents
We coordinate certification and requirements for the specific product.
↗04Supply
We connect the specification, documentation, and international logistics.
↗05Sales channels
We prepare launches in retail chains, HoReCa, and marketplaces.
↗06Growth
We align assortment, content, advertising, analytics, and unit economics.
↗E-commerce · Digital · AI
Websites, online stores and applications, performance advertising, end-to-end analytics, automation, and AI implementation.
Managed roadmap
Select a stage to see its task and expected outcome.Eight-stage workflow
From the first meeting to activating sales channels, we assess the company's needs and objectives in the Turkish market together.
We begin by meeting the company's partners to clarify goals, expectations, and the market-entry model. We determine whether the company will act as an importer in Türkiye, continue through an existing import structure, or needs support to strengthen its market competitiveness.
We then define the scope around the identified needs and move quickly into action. We join the process where needed, from importing products into Türkiye to warehousing, operations, marketing, delivery, and activating sales channels.
ResultA market-entry and development process tailored to the company's goals and business model, with clear ownership throughout.Stage 01 / 08
Initial consultation
We define the product, geography, objective, and the project's current level of readiness.
Stage resultAn agreed brief and a list of source data.
International B2B supplyDIVA Export
Port → MarketSmall and large vessel shipments
International supply
Agricultural and chemical products for B2B
We scope the request, product specification, documents, route, and shipment format. There are no universal prices or promises — terms are defined by the parameters of the specific transaction.
Ways to start working together
Compare all solutions ↗Three routes for different starting points
We choose the next logical step for the specific situation, not the largest package.
01For manufacturers and brandsDIVA
Market Entry
Full company entry into the Turkish market — from analysis to sales.
Choose a route ↗
02For entrepreneursDIVA
Business Start
Infrastructure for launching an online business and controlling key processes.
Choose a route ↗
03For existing sellersDIVA
Growth / Marketplace Support
Audit, SEO, advertising, analytics, and performance improvement.
Choose a route ↗Local expertise and team
Local expertise and team
Led by Founder and General Manager Turgut Edis and Deputy General Manager Daniela Edis, our expert teams in Türkiye and Russia manage projects end to end.
We combine local market experience with international expertise to plan and manage every stage, from market entry to operations, supply, sales, and development.
Meet the team ↗
DIVA Export experience
All projects ↗Projects: objective, role, and stage result
We show which part of the international route the team supported — without promising future listings or sales.
Vesna LLC / Mr. Bro
Regulatory and commercial product preparation for sales channels in Türkiye.
Result
View case study ↗Product registration, recurring sales in Shell and Migros, and placement on Trendyol.
DIVA Export project01
ObjectiveWorkChannelResult
Service areaRetail and marketplaces
Flagship project
Made in Russia / Good Food Russia in Türkiye
Registration and import, retail, HoReCa, e-commerce, tastings, and business events are coordinated as one export-project infrastructure. Quantitative results are published on the site only with a date and source.
2018 DIVA Export established in Türkiye2025 CarrefourSA Gurme branded shelves2025 public recognition by the Russian Export Center
Explore the project ↗Information center
View the information center ↗Events, media, and practical insights
DIVA Export coverage, Made in Russia projects, awards, and practical materials on the Turkish market.
01
Made in Russia
↗02Made in Russia in Türkiye: 2025 Highlights
ANFAŞ, distributor negotiations, a television appearance, and a strategy session strengthened the project in 2025.
Made in Russia
↗03HoReCa Growth for Russian Brands in Türkiye
DIVA Export moved to systematic work with restaurants, hotels, distributors, and seasonal venues.
Projects and events
↗DIVA Export and Made in Russia at X-WATERS Antalya
The project served as an information partner for the international swim on 2-3 May 2025.
FAQAll questions and answers ↗
01Where does entering the Turkish market begin?+
With an assessment of the product, category, demand, competitors, and source documents. An individual project route is then created.
02Can we start with a single pilot category?+
Yes. A pilot assortment helps test demand, economics, and the operating model before expansion.
03Does DIVA Export only handle logistics?+
No. Logistics is part of an ecosystem that also includes analysis, documentation, sales channel launch, marketing, and analytics.
04Do you work with Food and Non-Food categories?+
Yes, both categories are part of the company's specialization. The exact scope of work depends on the product and regulatory requirements.
Start a project
Describe your starting point
Product, category, geography, and objective. First comes the assessment, then the scope of work, and only then the project solution.
Direct contactorder@divaexport.com